Wednesday, November 19, 2008

Marketing Functions

A product cannot be made that easily. It undergoes a lot of procedures to come out successfully. It is indeed a big journey from the time of production to the time of consumption. These marketing functions will bring the consumer and the producer together. The operations involved in marketing has to be done side by side. You can classify the marketing functions into various categories. You have concentration functions and dispersion functions and they have got many other functions under them. Some of the functions under the concentration functions are buying, storing, financing and so on. Funtions like selling, transporting, dividing come under dispersion functions. Each and every function has something to contribute for the making of the product.